AppLovin Corporation
APPUSAppLovin Corporation provides a specialized software platform focused on empowering mobile application developers to enhance the marketing and revenue generation of their products. With operations spanning the United States and international markets, the company assists mobile app developers worldwide. Among its core software offerings is AppDiscovery, a marketing solution that intelligently connects advertiser demand with publisher supply through an auction-based model. Another key product is Adjust, an analytics platform that enables marketers to scale their mobile apps by offering capabilities for performance measurement, campaign optimization, and user data protection. Additionally, MAX is an in-app bidding software engineered to maximize the value derived from an app's advertising inventory by facilitating real-time competitive auctions. Its client base is broad, serving advertisers, publishers, internet platforms, and other stakeholders. Founded in 2011, the enterprise maintains its headquarters in Palo Alto, California.
Enterprise value over trailing (LTM) vs. forward (NTM) fundamentals. Click an LTM cell to chart it.
- Sector
- Application Software
- Sub-sector
- Marketing & Advertising Software
- Listing
- APP
- Country
- US
Annual financials & analyst forecasts
| $M | CY2021 | CY2022 | CY2023 | CY2024 | CY2025 | CY2026E | CY2027E |
|---|---|---|---|---|---|---|---|
| Revenue YoY | — | 1% | 17% | 21% | 38% | 50% | 31% |
| Revenue | $2.79B | $2.82B | $3.28B | $3.98B | $5.48B | $8.20B | $10.73B |
| Gross Profit | $1.81B | $1.56B | $2.22B | $3.12B | $4.82B | — | — |
| Gross Profit Margin | 64.6% | 55.4% | 67.7% | 78.4% | 87.9% | — | — |
| EBITDA | $581M | $514M | $1.15B | $2.34B | $4.35B | $4.28B | $5.60B |
| EBITDA Margin | 20.8% | 18.2% | 34.9% | 58.7% | 79.5% | 52.2% | 52.2% |
| EBIT | $150M | ($48M) | $648M | $1.87B | $4.15B | $2.99B | $3.90B |
| Net Income | $35M | ($193M) | $357M | $1.58B | $3.33B | $5.50B | $7.43B |
| Free Cash Flow | $356M | $406M | $1.05B | $2.09B | $3.94B | — | — |
| FCF Margin | 12.8% | 14.4% | 32.0% | 52.6% | 71.9% | — | — |
| Short-Term Debt | $26M | $33M | $215M | $0M | $0M | — | — |
| Long-Term Debt | $3.20B | $3.18B | $2.91B | $3.51B | $3.51B | — | — |
| Cash & Cash Equivalents | $1.52B | $1.08B | $502M | $741M | $2.49B | — | — |
| Net Debt | $1.71B | $2.13B | $2.62B | $2.77B | $1.03B | — | — |
| Net Debt / EBITDA | 2.9x | 4.1x | 2.3x | 1.2x | 0.2x | — | — |
| Rule of 40 | — | 15.3% | 48.5% | 73.7% | 109.7% | — | — |